Welcome to the Cortics. Stories About Technologies, Ideas, and Real Startups.
We write about trends, share insights, and tell stories that can inspire new projects and ideas. If you’re interested in growing, learning something new, and looking at familiar things from a different perspective.
The Modern Social Media Strategy: Building Brand Presence That Converts
I had a client tell me last year, “We post every day and have 30K...
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Building a 30-Day Social Media Calendar That Drives Business Results
Last quarter I audited a DTC skincare brand’s social account and found 47 posts in...
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Direct-Response Social Media: Creating Content That Triggers Action
A client I worked with had 80,000 followers and a social team producing beautiful, on-brand...
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Technical SEO Mastery: Optimizing Speed, Site Structure, and Indexability
I audited a client’s site that had genuinely excellent content — deep, well-researched, exactly matched...
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High-Intent Keyword Research: Identifying Searches That Drive Revenue
I once inherited an SEO strategy for a B2B SaaS client that was ranking #1...
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Modern SEO Fundamentals: How Search Engines Rank Content Today
A client came to me convinced their SEO strategy was broken because a competitor with...
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Modern Marketing Automation: Integrating AI Tools into Your Daily Workflow
I used to spend every Monday morning pulling numbers into a spreadsheet — campaign spend,...
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